Muji Red Light
Therapy Device
Designing a health and wellness-related home object for Muji. A group project where we collaborated on research including market research, identifying trends and brand language.
Designing for Muji's wellness category.
This was a group project where we collaborated on research including market analysis, trend identification, and brand language. After identifying product opportunities, the group branched off to pursue individual designs.
I chose to design a portable red light therapy device that aligns with Muji's minimal aesthetic while bringing accessible wellness technology to their personal care lineup.
Understanding the brand and opportunity.
We conducted store visits in Soho and Hudson Yards, analyzed Muji's product systems map, and mapped lifestyle trends in wellness and hygiene for urban environments.
Why red light therapy?
Anti-Aging
Stimulates collagen production and reduces fine lines.
Scar Reduction
Promotes healing and reduces appearance of scars.
Skin Conditions
Helps manage rosacea, eczema, and inflammation.
Portable. Minimal. Muji.
A MagSafe-compatible red light therapy device that attaches to your phone. Compact enough for travel, designed with Muji's signature cream/white palette and soft rounded forms.
Color, Material, Finish.
Following Muji's design language: neutral creams and whites, matte plastic finishes, and simple geometric forms that disappear into the home environment.
What I learned.
This project taught me how to design within strict brand constraints while still pushing for innovation. Understanding Muji's design philosophy—functional beauty through simplicity—helped me make every detail intentional.
The collaborative research phase was invaluable. By pooling our findings, we built a much richer understanding of the brand than any of us could have achieved alone.
Store Visits & Brand Analysis
Visited Muji stores in Soho and Hudson Yards to photograph materials, forms, colors, and wellness products. Documented the brand's visual language and product ecosystem.
Market & Trend Research
Mapped wellness and hygiene trends for urban environments. Identified red light therapy as a growing wellness trend with potential for Muji's accessible design approach.
Ideation & Sketches
Explored multiple product directions including light therapy, wellness devices, and bathroom accessories. Narrowed down to portable red light therapy based on technical feasibility and brand fit.
Prototyping
Built physical prototypes using 3D printing and LED components to test form factor, light diffusion, and usability.
